You’ve just crafted your latest blogging masterpiece.
It’s the last word in article-writing; in concise and witty prose, you’ve committed your ideas to (electronic) paper, and people will be amazed. But there’s one thing you—along with most bloggers—probably overlooked: creating graphics for your blog.
Sometimes, words just aren’t enough. Keep reading to learn why using custom images and graphics is critical to blogging success.
1. Creating Graphics Makes for a Better User Experience
Everyone’s seen those old, boring blogs (mostly from the ’90s and early ’00s).
They usually consist of a gigantic, unreadable block of text, sometimes even using a white font on a black background. As for visual elements…well, these are more often than not nowhere to be seen.
This is not the way to attract and keep an audience. These days, a professional blog will use the best image software to ensure that the user experience is as enjoyable as possible.
It’s not even necessary that you know how to create graphics. There are plenty of image design programs available to simplify that task. Whether it’s using a picture resizer to fix a picture, or video embeds to spice things up a little, the options are endless.
If your blog is a joy to visit and explore, it will attract plenty of attention and repeat visitors.
2. Boost Your Brand
If you’re serious about your blog, then you know it’s more than just a blog.
Your blog has to be a brand as well, and creating graphics customized for your blog can help you do this. Check out some of the most popular blogs, and explore the look and feel of them. You’ll notice that many of them have a distinct visual style and palette.
This is how customized graphics create a recognizable brand. And this is what it’s all about in the end: name recognition. By having an identifiable set of graphics associated with your blog, you’ll stand out from the crowd.
3. Get Your Message Across
This is related to the above item.
A professional blog uses logo maker customized graphics and imagery to convey a clear message. Yes, signaling a particular brand is a part of that. But it also helps your target audience find your blog, and understand what it’s all about before they even read a post.
Custom graphics are incredibly versatile communicators. They even leap across formidable language barriers, and help you to grow a more international audience if that’s what you’re interested in doing.
Stock images are boring, and they say nothing about what your blog is really about. Creating customized graphics for your blog leaves no one in doubt.
4. Go Viral!
Let’s face it: human beings are very visual creatures. And the internet is optimized for visual communications.
Images abound on the internet, and people love to share them with friends, family, coworkers, and pretty much everyone else. Customized, eye-catching graphics, like anthropomorphic animations, are the sorts of things that grab people’s attention.
Once they start sharing these images, you have all the ingredients for a blog post to go viral. In other words, it’s not just what your blog post is about, it’s also how it’s presented that matters.
Custom Graphics Help Your Blog Get Noticed
Unless you’re a recognized name with a large following, being a great writer usually isn’t enough to get your blog noticed.
Creating graphics and custom images, however, is a great way to level the playing field. Beautiful, interesting graphics are the key to your audience’s heart.
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